At Aril Jewels, we are committed to safeguarding your privacy and handling your data with care and transparency. This Privacy Policy explains how we collect, use, and protect your personal information, in line with the Data Protection Act 2018 and the General Data Protection Regulation (GDPR).
We may update this policy from time to time to reflect changes in our practices, legal obligations, or improvements to our services. Any updates will be posted on this page, and where appropriate, we will notify you.
Scope
This Privacy Policy applies to all personal data processing activities where Aril Jewels acts as a data controller. This includes the collection, use, transfer, storage, and deletion of personal data collected actively or passively from individuals worldwide.
Data We Collect
We collect personal information to provide you with exceptional service and fulfil your requests. This may include:
- Contact Information: Such as your name, email address, phone number, and delivery address.
- Payment Information: For processing purchases, handled securely and in compliance with legal standards.
- Order History: Including details of the products you have purchased or commissioned.
- Communications: Records of your correspondence with us.
- Social Media Interactions: If you engage with us on platforms like Instagram or Facebook.
We may also collect information when you:
- Book a jewellery consultation.
- Commission a bespoke piece.
- Sign up for our mailing list.
- Visit our website (e.g., via cookies).
If we collect special category data, such as for marketing preferences, we will only do so with your explicit consent.
How We Use Your Data
We use your personal information for the following purposes:
- To fulfil and deliver your orders.
- To respond to your enquiries or provide consultations.
- To send you newsletters or marketing materials (only if you have opted in).
- To personalise your online experience and improve our website.
- To notify you about changes to our policies or services.
Data Principles
We are guided by the following principles when handling your data:
- Specific Purpose: We will collect data only for specific and clear purposes.
- Minimal Collection: We will limit data collection to what is necessary.
- Accuracy: We periodically verify and update your data.
- Security: We employ robust technical measures to safeguard your data.
- Retention: Data is stored only as long as necessary or required by law.
Legal Basis for Processing
We rely on the following legal bases for processing your data:
- Your consent (e.g., for marketing emails).
- The performance of a contract (e.g., fulfilling your order).
- Compliance with legal obligations.
- Legitimate interests (e.g., improving our services).
Marketing Communications
You will only receive marketing emails if you have opted in. To unsubscribe, click the link in our emails or contact us at hello@ariljewels.com. Requests are processed within 24 hours.
Cookies and Analytics
Our website uses cookies to enhance your browsing experience and track visitor behaviour. We may also use services like Google Analytics to monitor website usage and improve our services. Analytics data is anonymised and aggregated to protect your privacy.
We may occasionally use targeted advertising on platforms like Facebook and Instagram. These activities comply with relevant privacy regulations.
Links to Third-Party Websites
Our website may contain links to external sites. We are not responsible for their privacy practices and encourage you to review their policies before providing any personal data.
Data Sharing and Security
We do not sell or share your personal information with third parties, except as necessary to fulfil your order (e.g., payment processing or delivery). Your data is stored securely using industry-standard encryption and access controls.
Your Rights
Under UK GDPR, you have the right to:
- Access: Request a copy of the personal data we hold about you.
- Correction: Have inaccurate or incomplete data corrected.
- Erasure: Request that we delete your data when it is no longer needed.
- Objection: Object to certain types of processing, such as marketing.
- Portability: Request that we transfer your data to another organisation.
To exercise your rights, contact us at hello@ariljewels.com. We aim to respond within one month.
Retention Period
We retain personal data only as long as necessary for the purposes stated in this policy or as required by law. For example, financial records may be retained for tax purposes.
Policy Changes
We will not process your personal data beyond the purposes stated in this policy without notifying you. Updates to this policy will be posted on our website.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact:
Email: hello@ariljewels.com
Address: The Old Rectory, Rectory Lane, Yardley Hastings, Northamptonshire, NN7 1EW
